Fitzrovia & Soho is best-fit for media holding companies, tech hqs, advertising, post-production, creative agencies.

• Tier: prime.
• Tenant fit: Media holding companies, tech HQs, advertising, post-production, creative agencies.
• Average rent £110/sqft/yr · ≈ $140 PSF/yr USD.

TL;DR

• Tier: prime.
• Tenant fit: Media holding companies, tech HQs, advertising, post-production, creative agencies.
• Average rent £110/sqft/yr · ≈ $140 PSF/yr USD.

Best fit

Media holding companies, tech HQs, advertising, post-production, creative agencies.

Less good fit

Tenants demanding the absolute top-of-market trophy address may find prime tier just below their target.

Key facts

Frequently asked questions

Is Fitzrovia & Soho the right fit for my office?

Media holding companies, tech HQs, advertising, post-production, creative agencies. If your profile aligns, yes. If your priority is cost over address, consider value-tier submarkets first.

Related

• Fitzrovia & Soho — submarket overview
• London — full city profile
• London submarkets — all
• Fitzrovia & Soho — Rents
• Fitzrovia & Soho — Tenants
• Fitzrovia & Soho — Transit
• Fitzrovia & Soho — Amenity

Editorial provenance

Reviewed by Samuel Okafor — EMEA contributing editor. Last updated 2026-04-15. See our methodology and editorial standards.

Primary sources for this page

• CBRE Marketview reports — CBRE
• JLL Office Insight — JLL
• Cushman & Wakefield Marketbeat — Cushman & Wakefield
• Savills World Research — Savills
• Colliers Global Office Outlook — Colliers

Full sources index · Submit a correction

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