---
title: "Consumer goods office space in Indianapolis"
description: "Where consumer goods occupiers cluster in Indianapolis, what they pay, and what the typical fit-out looks like."
canonical: https://classa.info/cities/indianapolis/industries/consumer-goods
pageType: city-industry
lastUpdated: 2026-04-15T00:00:00.000Z
license: "CC BY 4.0 with attribution to Class A Atlas (https://classa.info)."
---

> Consumer goods occupiers in Indianapolis typically cluster in Mass Ave / Bottleworks, plan ~180 sqft per seat at high-end fit-out ($150–215/sqft), and pay around 26 USD/sqft ($26 USD) on Class A.

## TL;DR

- Preferred submarket: Mass Ave / Bottleworks.
- Typical fit-out spec: High-end ($150–215/sqft).
- Plan ~180 sqft per seat for headcount sizing.
- Class A rent context: 26 USD/sqft ($26 USD).
- Typical lease: 10 years with 12 months rent-free.
- Talent depth in Indianapolis: 70/100.

# Consumer goods office space in Indianapolis

**Consumer goods occupiers in Indianapolis typically cluster in Mass Ave / Bottleworks, plan ~180 sqft per seat at high-end [fit-out](/topics/fit-out-capex)">fit-out ($150–215/sqft), and pay around 26 USD/sqft ($26 USD) on [Class A](/glossary/class-a).**

## TL;DR

- Preferred submarket: Mass Ave / Bottleworks.
- Typical fit-out spec: High-end ($150–215/sqft).
- Plan ~180 sqft per seat for headcount sizing.
- Class A rent context: 26 USD/sqft ($26 USD).
- Typical lease: 10 years with 12 months rent-free.
- Talent depth in Indianapolis: 70/100.

## Where they cluster

Consumer goods occupiers in Indianapolis typically anchor in Mass Ave / Bottleworks. Tech, advertising, hospitality, professional services.

## What they pay

Class A rent in Indianapolis runs 26 USD/sqft ($26 USD) on a 10-year lease with 12 months free. Prime submarkets sit at or modestly above the city index.

## Spec and fit-out

Typical consumer goods fit-out targets high-end specification at $150–215/sqft. Branded reception, full client-facing programming, premium furniture, and specialist AV are standard.

## Headcount sizing

Plan around 180 sqft per seat blended (workstation + circulation + amenity). A 100-headcount consumer office in Indianapolis typically targets 18,000 sqft of leasable area.

## Talent angle

Brand, merchandising, and digital teams gravitate to creative-class submarkets with strong adjacent retail and hospitality. Strong pharma, healthcare, insurance, and motorsports talent. Purdue, IU, and Butler anchor the regional pipeline. Pharma talent is anchored by Eli Lilly's global HQ and continuous biotech [expansion](/topics/cross-border-expansion).

## Tax and lease context

Headline corporate tax: 25.7%. Modified-gross structures. 10-year terms standard. Free rent of 10-14 months and TI of $70-$100/sqft typical on a 10-year Class A deal.

## Key facts

| city | Indianapolis|
| industry | Consumer goods|
| naics | 311, 445, 446|
| preferredSubmarket | Mass Ave / Bottleworks|
| preferredFitoutSpec | High-end|
| fitoutBand | $150–215/sqft|
| sqftPerSeat | 180|
| classARentLocal | 26 USD/sqft/yr|
| classARentUsd | $26/sqft/yr|
| vacancyPct | 19.2%|
| typicalLeaseYears | 10|
| typicalRentFreeMonths | 12|
| talentIndex | 70|
| corporateTaxPct | 25.7%|

## Frequently asked questions

****Where do consumer goods occupiers lease office space in Indianapolis?****
: Most cluster in Mass Ave / Bottleworks. Rent runs ~26 USD/sqft ($26 USD) for trophy and prime stock.

****What fit-out spec do consumer goods occupiers run in Indianapolis?****
: Typically high-end at $150–215/sqft.

****How much office space per seat should a consumer goods occupier plan in Indianapolis?****
: Plan ~180 sqft per seat blended. A 100-person team typically takes 18,000 sqft.

****What NAICS codes describe the consumer goods vertical?****
: Representative NAICS 2022 codes: 311, 445, 446.

****What is the talent index in Indianapolis?****
: 70/100. Use the city profile for full detail.

## Related

- [**Consumer goods — global overview**](/industries/consumer-goods)
- [**Indianapolis — full city profile**](/cities/indianapolis)
- [**Financial services in Indianapolis**](/cities/indianapolis/industries/financial-services)
- [**Asset management in Indianapolis**](/cities/indianapolis/industries/asset-management)
- [**Investment banking in Indianapolis**](/cities/indianapolis/industries/investment-banking)
- [**Legal services in Indianapolis**](/cities/indianapolis/industries/legal-services)

## Editorial provenance

Reviewed by [**Class A Atlas Editorial Desk**](/about/authors/class-a-atlas-editorial-desk) — House byline · global editorial team. Last updated 2026-04-15. See our [methodology](/about/methodology) and [editorial standards](/about/editorial-standards).

### Primary sources for this page

- [CBRE Marketview reports](https://www.cbre.com/insights) — CBRE
- [JLL Office Insight](https://www.jll.com/en/trends-and-insights) — JLL
- [Cushman & Wakefield Marketbeat](https://www.cushmanwakefield.com/en/insights) — Cushman & Wakefield
- [Savills World Research](https://www.savills.com/research_articles/) — Savills
- [Colliers Global Office Outlook](https://www.colliers.com/en/research) — Colliers

[Full sources index](/about/sources) · [Submit a correction](/about/corrections)

## Related topics

- [**Class A Lease Negotiation**](/topics/class-a-lease-negotiation) — How to negotiate a Class A office lease — the playbook from LOI to signed deal.
- [**Hybrid Workplace Strategy**](/topics/hybrid-workplace-strategy) — How to size, structure, and lease a Class A office for a hybrid workforce.
- [**ESG / LEED for Tenants**](/topics/esg-leed-tenants) — How tenants evaluate, negotiate, and report on ESG performance in a Class A office lease.
- [**Cross-border Expansion**](/topics/cross-border-expansion) — How to run a coordinated Class A office search across multiple geographies.
- [**Fit-out Capex**](/topics/fit-out-capex) — How to budget, sequence, and govern Class A office fit-out capex.
- [**Lease vs Flex**](/topics/lease-vs-flex) — When premium flex (coworking, [managed office](/glossary/managed-office)) beats a conventional Class A lease — and vice versa.

---

Citation: Source: Class A Atlas (https://classa.info/cities/indianapolis/industries/consumer-goods), updated 2026-04-15T00:00:00.000Z.
