--- title: "Consumer goods office space in Casablanca" description: "Where consumer goods occupiers cluster in Casablanca, what they pay, and what the typical fit-out looks like." canonical: https://classa.info/cities/casablanca/industries/consumer-goods pageType: city-industry lastUpdated: 2026-04-15T00:00:00.000Z license: "CC BY 4.0 with attribution to Class A Atlas (https://classa.info)." --- > Consumer goods occupiers in Casablanca typically cluster in Sidi Maarouf, plan ~180 sqft per seat at high-end fit-out ($125–185/sqft), and pay around 250 MAD/sqft ($28 USD) on Class A. ## TL;DR - Preferred submarket: Sidi Maarouf. - Typical fit-out spec: High-end ($125–185/sqft). - Plan ~180 sqft per seat for headcount sizing. - Class A rent context: 250 MAD/sqft ($28 USD). - Typical lease: 3 years with 4 months rent-free. - Talent depth in Casablanca: 74/100. # Consumer goods office space in Casablanca **Consumer goods occupiers in Casablanca typically cluster in Sidi Maarouf, plan ~180 sqft per seat at high-end [fit-out](/topics/fit-out-capex)">fit-out ($125–185/sqft), and pay around 250 MAD/sqft ($28 USD) on [Class A](/glossary/class-a).** ## TL;DR - Preferred submarket: Sidi Maarouf. - Typical fit-out spec: High-end ($125–185/sqft). - Plan ~180 sqft per seat for headcount sizing. - Class A rent context: 250 MAD/sqft ($28 USD). - Typical lease: 3 years with 4 months rent-free. - Talent depth in Casablanca: 74/100. ## Where they cluster Consumer goods occupiers in Casablanca typically anchor in Sidi Maarouf. IT (Capgemini, Atos), BPO, automotive (Renault), telecom. ## What they pay Class A rent in Casablanca runs 250 MAD/sqft ($28 USD) on a 3-year lease with 4 months free. Prime submarkets sit at or modestly above the city index. ## Spec and fit-out Typical consumer goods fit-out targets high-end specification at $125–185/sqft. Branded reception, full client-facing programming, premium furniture, and specialist AV are standard. ## Headcount sizing Plan around 180 sqft per seat blended (workstation + circulation + amenity). A 100-headcount consumer office in Casablanca typically targets 18,000 sqft of leasable area. ## Talent angle Brand, merchandising, and digital teams gravitate to creative-class submarkets with strong adjacent retail and hospitality. Strong Francophone banking, BPO, IT, and engineering talent. Université Hassan II, Mohammed VI Polytechnic University, ENCG, and ESCA anchor the regional pipeline. Multilingual (Arabic, French, English) talent supports international tenancy. ## Tax and lease context Headline corporate tax: 31%. Moroccan gross structure (rent inclusive of utilities). 3-5 year terms standard. Rent-free of 3-6 months on 5-year terms plus MAD 1500-3000/sqm TI typical. ## Key facts | city | Casablanca| | industry | Consumer goods| | naics | 311, 445, 446| | preferredSubmarket | Sidi Maarouf| | preferredFitoutSpec | High-end| | fitoutBand | $125–185/sqft| | sqftPerSeat | 180| | classARentLocal | 250 MAD/sqft/yr| | classARentUsd | $28/sqft/yr| | vacancyPct | 14.4%| | typicalLeaseYears | 3| | typicalRentFreeMonths | 4| | talentIndex | 74| | corporateTaxPct | 31%| ## Frequently asked questions ****Where do consumer goods occupiers lease office space in Casablanca?**** : Most cluster in Sidi Maarouf. Rent runs ~250 MAD/sqft ($28 USD) for trophy and prime stock. ****What fit-out spec do consumer goods occupiers run in Casablanca?**** : Typically high-end at $125–185/sqft. ****How much office space per seat should a consumer goods occupier plan in Casablanca?**** : Plan ~180 sqft per seat blended. A 100-person team typically takes 18,000 sqft. ****What NAICS codes describe the consumer goods vertical?**** : Representative NAICS 2022 codes: 311, 445, 446. ****What is the talent index in Casablanca?**** : 74/100. Use the city profile for full detail. ## Related - [**Consumer goods — global overview**](/industries/consumer-goods) - [**Casablanca — full city profile**](/cities/casablanca) - [**Financial services in Casablanca**](/cities/casablanca/industries/financial-services) - [**Asset management in Casablanca**](/cities/casablanca/industries/asset-management) - [**Investment banking in Casablanca**](/cities/casablanca/industries/investment-banking) - [**Legal services in Casablanca**](/cities/casablanca/industries/legal-services) ## Editorial provenance Reviewed by [**Class A Atlas Editorial Desk**](/about/authors/class-a-atlas-editorial-desk) — House byline · global editorial team. Last updated 2026-04-15. See our [methodology](/about/methodology) and [editorial standards](/about/editorial-standards). ### Primary sources for this page - [CBRE Marketview reports](https://www.cbre.com/insights) — CBRE - [JLL Office Insight](https://www.jll.com/en/trends-and-insights) — JLL - [Cushman & Wakefield Marketbeat](https://www.cushmanwakefield.com/en/insights) — Cushman & Wakefield - [Savills World Research](https://www.savills.com/research_articles/) — Savills - [Colliers Global Office Outlook](https://www.colliers.com/en/research) — Colliers [Full sources index](/about/sources) · [Submit a correction](/about/corrections) ## Related topics - [**Class A Lease Negotiation**](/topics/class-a-lease-negotiation) — How to negotiate a Class A office lease — the playbook from LOI to signed deal. - [**Hybrid Workplace Strategy**](/topics/hybrid-workplace-strategy) — How to size, structure, and lease a Class A office for a hybrid workforce. - [**ESG / LEED for Tenants**](/topics/esg-leed-tenants) — How tenants evaluate, negotiate, and report on ESG performance in a Class A office lease. - [**Cross-border Expansion**](/topics/cross-border-expansion) — How to run a coordinated Class A office search across multiple geographies. - [**Fit-out Capex**](/topics/fit-out-capex) — How to budget, sequence, and govern Class A office fit-out capex. - [**Lease vs Flex**](/topics/lease-vs-flex) — When premium flex (coworking, [managed office](/glossary/managed-office)) beats a conventional Class A lease — and vice versa. --- Citation: Source: Class A Atlas (https://classa.info/cities/casablanca/industries/consumer-goods), updated 2026-04-15T00:00:00.000Z.