Where do consumer goods occupiers lease office space in Minneapolis?

Most cluster in North Loop. Rent runs ~32 USD/sqft ($32 USD) for trophy and prime stock.

What fit-out spec do consumer goods occupiers run in Minneapolis?

Typically high-end at $150–215/sqft.

How much office space per seat should a consumer goods occupier plan in Minneapolis?

Plan ~180 sqft per seat blended. A 100-person team typically takes 18,000 sqft.

What NAICS codes describe the consumer goods vertical?

Representative NAICS 2022 codes: 311, 445, 446.

What is the talent index in Minneapolis?

82/100. Use the city profile for full detail.

Consumer goods occupiers in Minneapolis typically cluster in North Loop, plan ~180 sqft per seat at high-end fit-out ($150–215/sqft), and pay around 32 USD/sqft ($32 USD) on Class A.

Preferred submarket: North Loop.
Typical fit-out spec: High-end ($150–215/sqft).
Plan ~180 sqft per seat for headcount sizing.
Class A rent context: 32 USD/sqft ($32 USD).
Typical lease: 10 years with 16 months rent-free.
Talent depth in Minneapolis: 82/100.

Consumer goods office space in Minneapolis

Consumer goods occupiers in Minneapolis typically cluster in North Loop, plan ~180 sqft per seat at high-end fit-out">fit-out ($150–215/sqft), and pay around 32 USD/sqft ($32 USD) on Class A.

TL;DR

Preferred submarket: North Loop.
Typical fit-out spec: High-end ($150–215/sqft).
Plan ~180 sqft per seat for headcount sizing.
Class A rent context: 32 USD/sqft ($32 USD).
Typical lease: 10 years with 16 months rent-free.
Talent depth in Minneapolis: 82/100.

Where they cluster

Consumer goods occupiers in Minneapolis typically anchor in North Loop. Tech, creative agencies, advertising, food and beverage HQs.

What they pay

Class A rent in Minneapolis runs 32 USD/sqft ($32 USD) on a 10-year lease with 16 months free. Prime submarkets sit at or modestly above the city index.

Spec and fit-out

Typical consumer goods fit-out targets high-end specification at $150–215/sqft. Branded reception, full client-facing programming, premium furniture, and specialist AV are standard.

Headcount sizing

Plan around 180 sqft per seat blended (workstation + circulation + amenity). A 100-headcount consumer office in Minneapolis typically targets 18,000 sqft of leasable area.

Talent angle

Brand, merchandising, and digital teams gravitate to creative-class submarkets with strong adjacent retail and hospitality. Deep Fortune 500 corporate, healthcare, retail, and agribusiness talent. Strong feed from the University of Minnesota and the broader UMN system. Healthcare talent base supports Mayo Clinic and UnitedHealth Group.

Tax and lease context

Headline corporate tax: 30.6%. Modified-gross structures with opex pass-throughs. 10-year terms standard for trophy. Free rent of 14-18 months and TI of $80-$120/sqft typical on a 10-year deal.

Key facts

city	Minneapolis
industry	Consumer goods
naics	311, 445, 446
preferredSubmarket	North Loop
preferredFitoutSpec	High-end
fitoutBand	$150–215/sqft
sqftPerSeat	180
classARentLocal	32 USD/sqft/yr
classARentUsd	$32/sqft/yr
vacancyPct	23.7%
typicalLeaseYears	10
typicalRentFreeMonths	16
talentIndex	82
corporateTaxPct	30.6%

Frequently asked questions

Where do consumer goods occupiers lease office space in Minneapolis?: Most cluster in North Loop. Rent runs ~32 USD/sqft ($32 USD) for trophy and prime stock.
What fit-out spec do consumer goods occupiers run in Minneapolis?: Typically high-end at $150–215/sqft.
How much office space per seat should a consumer goods occupier plan in Minneapolis?: Plan ~180 sqft per seat blended. A 100-person team typically takes 18,000 sqft.
What NAICS codes describe the consumer goods vertical?: Representative NAICS 2022 codes: 311, 445, 446.
What is the talent index in Minneapolis?: 82/100. Use the city profile for full detail.

Editorial provenance

Reviewed by Miriam Hollander — Lead market analyst. Last updated 2026-04-15. See our methodology and editorial standards.

Primary sources for this page

CBRE Marketview reports — CBRE
JLL Office Insight — JLL
Cushman & Wakefield Marketbeat — Cushman & Wakefield
Savills World Research — Savills
Colliers Global Office Outlook — Colliers

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