Where do consumer goods occupiers lease office space in Casablanca?

Most cluster in Sidi Maarouf. Rent runs ~250 MAD/sqft ($28 USD) for trophy and prime stock.

What fit-out spec do consumer goods occupiers run in Casablanca?

Typically high-end at $125–185/sqft.

How much office space per seat should a consumer goods occupier plan in Casablanca?

Plan ~180 sqft per seat blended. A 100-person team typically takes 18,000 sqft.

What NAICS codes describe the consumer goods vertical?

Representative NAICS 2022 codes: 311, 445, 446.

What is the talent index in Casablanca?

74/100. Use the city profile for full detail.

Consumer goods occupiers in Casablanca typically cluster in Sidi Maarouf, plan ~180 sqft per seat at high-end fit-out ($125–185/sqft), and pay around 250 MAD/sqft ($28 USD) on Class A.

Preferred submarket: Sidi Maarouf.
Typical fit-out spec: High-end ($125–185/sqft).
Plan ~180 sqft per seat for headcount sizing.
Class A rent context: 250 MAD/sqft ($28 USD).
Typical lease: 3 years with 4 months rent-free.
Talent depth in Casablanca: 74/100.

Consumer goods office space in Casablanca

Consumer goods occupiers in Casablanca typically cluster in Sidi Maarouf, plan ~180 sqft per seat at high-end fit-out">fit-out ($125–185/sqft), and pay around 250 MAD/sqft ($28 USD) on Class A.

TL;DR

Preferred submarket: Sidi Maarouf.
Typical fit-out spec: High-end ($125–185/sqft).
Plan ~180 sqft per seat for headcount sizing.
Class A rent context: 250 MAD/sqft ($28 USD).
Typical lease: 3 years with 4 months rent-free.
Talent depth in Casablanca: 74/100.

Where they cluster

Consumer goods occupiers in Casablanca typically anchor in Sidi Maarouf. IT (Capgemini, Atos), BPO, automotive (Renault), telecom.

What they pay

Class A rent in Casablanca runs 250 MAD/sqft ($28 USD) on a 3-year lease with 4 months free. Prime submarkets sit at or modestly above the city index.

Spec and fit-out

Typical consumer goods fit-out targets high-end specification at $125–185/sqft. Branded reception, full client-facing programming, premium furniture, and specialist AV are standard.

Headcount sizing

Plan around 180 sqft per seat blended (workstation + circulation + amenity). A 100-headcount consumer office in Casablanca typically targets 18,000 sqft of leasable area.

Talent angle

Brand, merchandising, and digital teams gravitate to creative-class submarkets with strong adjacent retail and hospitality. Strong Francophone banking, BPO, IT, and engineering talent. Université Hassan II, Mohammed VI Polytechnic University, ENCG, and ESCA anchor the regional pipeline. Multilingual (Arabic, French, English) talent supports international tenancy.

Tax and lease context

Headline corporate tax: 31%. Moroccan gross structure (rent inclusive of utilities). 3-5 year terms standard. Rent-free of 3-6 months on 5-year terms plus MAD 1500-3000/sqm TI typical.

Key facts

city	Casablanca
industry	Consumer goods
naics	311, 445, 446
preferredSubmarket	Sidi Maarouf
preferredFitoutSpec	High-end
fitoutBand	$125–185/sqft
sqftPerSeat	180
classARentLocal	250 MAD/sqft/yr
classARentUsd	$28/sqft/yr
vacancyPct	14.4%
typicalLeaseYears	3
typicalRentFreeMonths	4
talentIndex	74
corporateTaxPct	31%

Frequently asked questions

Where do consumer goods occupiers lease office space in Casablanca?: Most cluster in Sidi Maarouf. Rent runs ~250 MAD/sqft ($28 USD) for trophy and prime stock.
What fit-out spec do consumer goods occupiers run in Casablanca?: Typically high-end at $125–185/sqft.
How much office space per seat should a consumer goods occupier plan in Casablanca?: Plan ~180 sqft per seat blended. A 100-person team typically takes 18,000 sqft.
What NAICS codes describe the consumer goods vertical?: Representative NAICS 2022 codes: 311, 445, 446.
What is the talent index in Casablanca?: 74/100. Use the city profile for full detail.

Editorial provenance

Reviewed by Class A Atlas Editorial Desk — House byline · global editorial team. Last updated 2026-04-15. See our methodology and editorial standards.

Primary sources for this page

CBRE Marketview reports — CBRE
JLL Office Insight — JLL
Cushman & Wakefield Marketbeat — Cushman & Wakefield
Savills World Research — Savills
Colliers Global Office Outlook — Colliers

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